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8 Ways to Justify Your Social Media Marketing Program
Demonstrating value and ROI from social media marketing campaigns has been challenging since marketers first began using the platform to target prospects and customers. But should ROI even be a major...
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Skip the Robocall: Social Is the Connection That Counts
We’ve all been there. Your cell phone is ringing, you answer, only to find it’s a robocall trying to sell you something you don’t want — or worse, trying to con you into making a payment to the IRS...
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The Great Facebook Video Swindle
Back in the day, only digital publishers and marketers knew to never trust Facebook. You know, like that one time... Continue Reading The post The Great Facebook Video Swindle appeared first on...
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Why Nano-Influencers Are a Social Media Marketers Secret Weapon
Influencer marketing is becoming mainstream, but the predominant idea that the bigger the influencer, the better your results, isn’t necessarily correct. So, with the assistance of leading industry...
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How the Right Influencers Boost Brands and Analytics
When you were young, you likely had a movie or TV star that you adored seeing on screen or in magazines. Well, TV and magazines have morphed into YouTube and Instagram videos. And with that...
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Introducing the Copyblogger Guide to the Best Social Media Tools
Why do you use social media? It’s not a rhetorical question. I really want you to answer. In the comments... Continue Reading The post Introducing the Copyblogger Guide to the Best Social Media Tools...
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Boost Your Professional Skills with Cilantro, Selling, and Social Media
This week, we had a flavorful collection of tools, tips, and techniques that will enhance your skills as a professional... Continue Reading The post Boost Your Professional Skills with Cilantro,...
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